NEWS

Dat Xanh aims for capitalization of 5 billion USD over the next 10 years

01/06/2017
Continuously performing M&A, holding a large land fund, constantly expanding operation nationwide, along with its professional staff, Dat Xanh Group is looking to the future with opportunities, where there is the convergence of all elements "Right chance – Favorable location – Harmonious people".


LuxGarden- One of the most attractive projects in South Sai Gon with Dat Xanh as the investor

On the occasion that Dat Xanh received the "Top 10 Leading Real Estate Developer in Vietnam" (BCI Asia Awards 2017), Securities Investment News talked to Mr. Luong Tri Thin, Chairman & CEO of Dat Xanh Group, on the new goals and strategies.

The market is witnessing a dramatic change in buying behavior of customer. In addition to price, they pay attention to quality of service and care for residents. What is the policy that Dat Xanh keeps in mind to bring satisfactionto customers?

To satisfy our customers, we focus on 3 key factors: product quality, quality of consultancy service and quality of after-sales service.

With the same type of product or service, just focus on good care and customer satisfaction, you can trigger the buying process. If you take time and effort to provide the best care for your customers instead of just saying empty words, it will prove that you what you care most about is your customers.

We are aware that customers are the most important factor in business. Without customers, you can not sell your products or services. Without revenue, you can not pay up the costs. Upon becoming an insolvent entity, you will end up in bankruptcy.

Understanding the very core value, during 15 years of establishment and development, Dat Xanh always prioritizes the role of customer care, during and after the sales process. It is regconized as a very important criterion to retain customers and gain the advantages of Dat Xanh in today’s highly competitive market.

Apart from the value of services, what else enabled Dat Xanh projects to win customers’s trust?

The success of a project consists of a number of factors. In addition to the value of services, the value of products is a matter of life and death for the investor.

Mr. Luong Tri Thin

It can be noted that Dat Xanh projects are ones with fast construction progress with superior quality. Evidently, over the past years, Dat Xanh has impressed the market with its great strides with the outstanding success of projects such as Sunview Town, LuxCity, Opal Riverside, Opal Garden. In which, Sunview Town project (Thu Duc District) with 1,603 apartments completed and delivered 6 months earlier; Luxcity project (District 7) with 426 apartments completed and delivered 4 months earlier than planned, etc.

The rapid construction progress is the basis for Dat Xanh to gain customers’ trust. Once performing such speedy progress, Dat Xanh desires to prove that its capacity is real. It is the capacity of product development, construction, sales, management, finance, human resources, experience, and market acumen.

With Dat Xanh products, customers are not only satisfied with the price, product quality, construction schedule, but also with the service, space of living and amenities, etc. In contrast with other products in the same segment, the products of Dat Xanh are always highly evaluated by customers, with their excellent quality and good price.

In fact, many enterprises choose to be "different" in strategy and branding, but doing that is not easy. How about Dat Xanh?

Each business will build different vision and strategies, but in the end, it counts to bring that value to customers. For Dat Xanh, customers’ satisfaction and trust play as a decisive role in the business success. We are proud to be true to value of products and value of services.

Distribution network throughout the country is also a leading advantage of Dat Xanh. Moreover, the Group staffs, who are experienced, knowledgeable, passionate and enthusiastic, have made great contribution to the success of Dat Xanh today.

In addition, Dat Xanh owns nearly 50 projects nationwide, with nearly 8 million square meters of gross floor area. Thus, in the next 5-7 years, Dat Xanh will develop very stably with its pipeline projects. In the future, Dat Xanh will also enlarge the land fund, with other attractive and unique projects. The goal of Dat Xanh in the next 10 years is to reach the capitalization of about 5 billion USD, creating new trends for the market, with fast and sustainable development strategies.

It is known that Dat Xanh has just been allowed by the Prime Minister to make investment into South of Hoi An, which is the resort Opal Ocean View. What’s in it for Dat Xanh?

This is a project of great significance for Dat Xanh Group because it is the "leverage" that will ensure the development strategy for the period of 2017-2022, with special concentration on large projects, with hundreds of hectares in key economic zones.

Besides carrying on projects in cities like Ho Chi Minh City, Hanoi, Da Nang, Dong Nai, Quang Ninh, Hai Phong, Phu Quoc, Khanh Hoa, Vinh Phuc,etc., Quang Nam is one of strategic development area, laying the groundwork for the transformation of Dat Xanh in 2017, from residential real estate to resort real estates.

I strongly believe that in the future Opal Ocean View will be one of the key projects with considerable influence on the economic development - investment of Quang Nam province, contributing the standard of living of project in particular and enhancing the livability local coastal area of the province in general.

Within a year, receiving many prestigious awards: Top 10 Prestigious Investors, Top 150 fastest growing firms of Viet Nam in 2017, Top 10 Prestigious Investors (VNR 50, etc., and this time, Dat Xanh continues to be honored at the award ceremony of the Top 10 Real Estate Developers in Vietnam (BCI Asia Awards 2017), it seems this year is a "gold harvest" for Dat Xanh. Is it the case?

With the awards Dat Xanh has received, we took pride in them as the driving force for growth, trying to create more good products for our customers.

Dat Xanh continues to set business strategies heading for impressive numbers with 3,300 billion dongs net revenue and 700 billion dongs net profit, 30% growth compared to that in 2016.

So, could we lay our expectation on Dat Xanh Group, the Vietnamese brand with international class in the future?

We consider it as a goal, a mission towards the future, where Dat Xanh will be gaining a strong foothold in Vietnam real estate market and securing a place in top 10 real estate developers in Southeast Asia.

Other news

Dat Xanh Group in Top 10 leading real estate developers of Viet Nam

Dat Xanh Group in Top 10 leading real estate developers of Viet Nam

29/05/2017
Dat Xanh Group was honored to receive the award for being in the "Top 10 Leading Real Estate Developers in Vietnam" (BCI Asia Awards 2017)
Chairman of Dat Xanh to purchase 5 million DXG stocks

Chairman of Dat Xanh to purchase 5 million DXG stocks

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For a notional price of 22,000 dongs, Mr. Thin is spending about 110 billion dongs to buy the registered shares.
Luxcity project "sold out" Dat Xanh Group proud to report profits six times year on year

Luxcity project "sold out" Dat Xanh Group proud to report profits six times year on year

20/04/2017
Inventory value at Luxcity in last period sharply fall, from 219 billion dongs to 37 billion dongs.
Luxcity on-time deliver with full legal documents for residents

Luxcity on-time deliver with full legal documents for residents

20/04/2017
Dat Xanh Group - Luxcity project Investor (528 Huynh Tan Phat street, Binh Thuan ward, District 7) officially announced the completion of project acceptance to ensure timely delivery